Mighty Mojo Toys
An online store for a company that both licenses and manufactures its products: toys, party goods, puzzles, plush, inflatables and watches.
Project overview
License and make
A licensing and manufacturing business selling hard and soft goods under well-known brands.
Many product types
Toys, plush, puzzles, party goods, inflatables and watches, all in one storefront.
Seasonal promotions
Bundles and holiday offers, such as Black Friday plush bundles, promoted across social channels.
Beyond the site
The store sits alongside an Amazon storefront and social channels including TikTok and Facebook.
The live site
A company that licenses and manufactures its own products sells far more than one kind of thing: plush, puzzles, party goods, inflatables and watches, each tied to a different licensed brand. Shoppers arrive looking for a character, not a category.
The store is organized so people can shop by brand or by product type, with bundles and seasonal offers promoted on the homepage and carried through to social channels and the Amazon storefront.
What the site does
Shop by brand
Licensed characters grouped so fans find everything from one show in one place.
Bundles and offers
Plush bundles and holiday promotions featured on the homepage.
Multichannel
Site, Amazon storefront and social channels pointing to each other.
Social on site
Recent posts brought onto the site to keep it feeling current.