All work
Concept project

Northside Plumbing Co.

A concept site for a fictional family-run plumbing company: fast to scan on a phone, built around calling or booking an estimate.

A self-initiated design for a fictional business, made to show an approach. Not client work.

Client
Concept (fictional)
Scope
Design and build
Platform
Squarespace
Year
2026

Project overview

northsideplumbing.example
Call (555) 010-0147
Live homepage demo on desktop and phone. Scroll inside each screen to explore.
01 · Brief

Calls, not clicks

Most plumbing visitors are on a phone with a problem now. The site has to get them to a call fast.

02 · Structure

One page per job

Drain, water heater and emergency pages, each with price guidance and common questions.

03 · Design

Trust up front

License number, reviews and a same-day promise sit right under the headline.

04 · Build

Booking built in

An estimate request form with photo upload, plus click-to-call on every screen.

The problem

Plumbing customers usually arrive stressed, on a phone, comparing three companies at once. The old-style site for a business like this buries the phone number, lists every service on one page and gives no sense of price, so people call whoever looks most trustworthy first.

The approach

Northside leads with a call button and a same-day promise, gives each service its own page with price guidance, and puts license details and reviews where they answer doubts before they come up.

Key features

Click-to-call everywhere

A sticky call bar on phones and a phone number in the header on desktop.

Price guidance

Typical price ranges on each service page, so callers know what to expect.

Photo estimates

Upload a photo of the problem with the estimate request to get a faster quote.

Reviews in context

Short reviews placed beside the service they mention.

Brand kit

#1F6FB2#0E2A44#DCE8F2#FFFFFF
Display typeNorthside AaBody typeInter, for easy reading on any screen.

Sitemap

  1. 01Home
  2. 02Emergency repairs
  3. 03Drains
  4. 04Water heaters
  5. 05Bathroom and kitchen
  6. 06Service area
  7. 07Reviews
  8. 08Book an estimate
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